{"id":7765,"date":"2026-06-12T12:08:16","date_gmt":"2026-06-12T09:08:16","guid":{"rendered":"https:\/\/hotelia360.gr\/?p=7765"},"modified":"2026-06-12T12:11:22","modified_gmt":"2026-06-12T09:11:22","slug":"to-mystiko-tis-viosimis-timologisis-value-based-pricing","status":"publish","type":"post","link":"https:\/\/hotelia360.gr\/en\/to-mystiko-tis-viosimis-timologisis-value-based-pricing\/","title":{"rendered":"\u03a4\u03bf \u03bc\u03c5\u03c3\u03c4\u03b9\u03ba\u03cc \u03c4\u03b7\u03c2 \u03b2\u03b9\u03ce\u03c3\u03b9\u03bc\u03b7\u03c2 \u03c4\u03b9\u03bc\u03bf\u03bb\u03cc\u03b3\u03b7\u03c3\u03b7\u03c2: Value-Based Pricing"},"content":{"rendered":"<article>\n<h1>\u03a4\u03bf \u03bc\u03c5\u03c3\u03c4\u03b9\u03ba\u03cc \u03c4\u03b7\u03c2 \u03b2\u03b9\u03ce\u03c3\u03b9\u03bc\u03b7\u03c2 \u03c4\u03b9\u03bc\u03bf\u03bb\u03cc\u03b3\u03b7\u03c3\u03b7\u03c2: Value-Based Pricing<\/h1>\n<p>\n    \u03a3\u03c4\u03bf\u03bd \u03be\u03b5\u03bd\u03bf\u03b4\u03bf\u03c7\u03b5\u03b9\u03b1\u03ba\u03cc \u03ba\u03bb\u03ac\u03b4\u03bf, \u03bf\u03b9 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03b5\u03c2 \u03b5\u03c0\u03b9\u03c7\u03b5\u03b9\u03c1\u03ae\u03c3\u03b5\u03b9\u03c2 \u03c4\u03b9\u03bc\u03bf\u03bb\u03bf\u03b3\u03bf\u03cd\u03bd \u03bc\u03b5 \u03b4\u03cd\u03bf \u03b2\u03b1\u03c3\u03b9\u03ba\u03bf\u03cd\u03c2 \u03c4\u03c1\u03cc\u03c0\u03bf\u03c5\u03c2:<br \/>\n    \u03b5\u03af\u03c4\u03b5 \u03bc\u03b5 \u03b2\u03ac\u03c3\u03b7 \u03c4\u03bf \u03ba\u03cc\u03c3\u03c4\u03bf\u03c2, \u03b4\u03b7\u03bb\u03b1\u03b4\u03ae \u03c4\u03bf <strong>cost-based pricing<\/strong>,<br \/>\n    \u03b5\u03af\u03c4\u03b5 \u03bc\u03b5 \u03b2\u03ac\u03c3\u03b7 \u03c4\u03bf\u03bd \u03b1\u03bd\u03c4\u03b1\u03b3\u03c9\u03bd\u03b9\u03c3\u03bc\u03cc, \u03b4\u03b7\u03bb\u03b1\u03b4\u03ae \u03c4\u03bf <strong>competition-based pricing<\/strong>.\n  <\/p>\n<p>\n    \u038c\u03bc\u03c9\u03c2, \u03b7 \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03ac \u03b2\u03b9\u03ce\u03c3\u03b9\u03bc\u03b7 \u03ba\u03b1\u03b9 \u03ba\u03b5\u03c1\u03b4\u03bf\u03c6\u03cc\u03c1\u03b1 \u03c4\u03b9\u03bc\u03bf\u03bb\u03cc\u03b3\u03b7\u03c3\u03b7 \u03b2\u03b1\u03c3\u03af\u03b6\u03b5\u03c4\u03b1\u03b9 \u03c3\u03b5 \u03ba\u03ac\u03c4\u03b9 \u03b2\u03b1\u03b8\u03cd\u03c4\u03b5\u03c1\u03bf:<br \/>\n    \u03c3\u03c4\u03b7\u03bd <strong>\u03b1\u03bd\u03c4\u03b9\u03bb\u03b1\u03bc\u03b2\u03b1\u03bd\u03cc\u03bc\u03b5\u03bd\u03b7 \u03b1\u03be\u03af\u03b1 \u03c0\u03bf\u03c5 \u03c0\u03c1\u03bf\u03c3\u03c6\u03ad\u03c1\u03b5\u03b9\u03c2 \u03c3\u03c4\u03bf\u03bd \u03b5\u03c0\u03b9\u03c3\u03ba\u03ad\u03c0\u03c4\u03b7<\/strong>.<br \/>\n    \u0391\u03c5\u03c4\u03ae \u03b5\u03af\u03bd\u03b1\u03b9 \u03b7 \u03bb\u03bf\u03b3\u03b9\u03ba\u03ae \u03c4\u03bf\u03c5 <strong>Value-Based Pricing<\/strong>.\n  <\/p>\n<h2>\u03a4\u03b9 \u03c3\u03b7\u03bc\u03b1\u03af\u03bd\u03b5\u03b9 Value-Based Pricing<\/h2>\n<p>\n    The <strong>Value-Based Pricing<\/strong> \u03b5\u03af\u03bd\u03b1\u03b9 \u03b7 \u03c3\u03c4\u03c1\u03b1\u03c4\u03b7\u03b3\u03b9\u03ba\u03ae \u03ba\u03b1\u03b8\u03bf\u03c1\u03b9\u03c3\u03bc\u03bf\u03cd \u03c4\u03b9\u03bc\u03ae\u03c2 \u03bc\u03b5 \u03b2\u03ac\u03c3\u03b7 \u03c4\u03bf \u03c0\u03cc\u03c3\u03b7 \u03b1\u03be\u03af\u03b1<br \/>\n    \u03c0\u03b9\u03c3\u03c4\u03b5\u03cd\u03b5\u03b9 \u03bf \u03c0\u03b5\u03bb\u03ac\u03c4\u03b7\u03c2 \u03cc\u03c4\u03b9 \u03bb\u03b1\u03bc\u03b2\u03ac\u03bd\u03b5\u03b9, \u03ba\u03b1\u03b9 \u03cc\u03c7\u03b9 \u03bc\u03cc\u03bd\u03bf \u03bc\u03b5 \u03b2\u03ac\u03c3\u03b7 \u03c4\u03bf \u03ba\u03cc\u03c3\u03c4\u03bf\u03c2 \u03c0\u03bf\u03c5 \u03ad\u03c7\u03b5\u03b9\u03c2 \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03c4\u03b7\u03bd \u03c0\u03c1\u03bf\u03c3\u03c6\u03ad\u03c1\u03b5\u03b9\u03c2.\n  <\/p>\n<p>\n    \u0394\u03b5\u03bd \u03c3\u03b7\u03bc\u03b1\u03af\u03bd\u03b5\u03b9 \u00ab\u03bd\u03b1 \u03c0\u03bf\u03c5\u03bb\u03ac\u03c2 \u03c0\u03b9\u03bf \u03b1\u03ba\u03c1\u03b9\u03b2\u03ac\u00bb. \u03a3\u03b7\u03bc\u03b1\u03af\u03bd\u03b5\u03b9 \u03bd\u03b1 \u03c0\u03bf\u03c5\u03bb\u03ac\u03c2 \u03c0\u03b9\u03bf \u03b4\u03af\u03ba\u03b1\u03b9\u03b1,<br \/>\n    \u03bc\u03b5 \u03b2\u03ac\u03c3\u03b7 \u03c4\u03b7\u03bd \u03b1\u03be\u03af\u03b1 \u03c0\u03bf\u03c5 \u03b1\u03bd\u03c4\u03b9\u03bb\u03b1\u03bc\u03b2\u03ac\u03bd\u03b5\u03c4\u03b1\u03b9 \u03bf \u03b5\u03c0\u03b9\u03c3\u03ba\u03ad\u03c0\u03c4\u03b7\u03c2.\n  <\/p>\n<h3>\u03a0\u03b1\u03c1\u03ac\u03b4\u03b5\u03b9\u03b3\u03bc\u03b1 \u03b5\u03c6\u03b1\u03c1\u03bc\u03bf\u03b3\u03ae\u03c2<\/h3>\n<p>\n    \u0394\u03cd\u03bf \u03be\u03b5\u03bd\u03bf\u03b4\u03bf\u03c7\u03b5\u03af\u03b1 \u03c3\u03c4\u03b7\u03bd \u03af\u03b4\u03b9\u03b1 \u03c0\u03b5\u03c1\u03b9\u03bf\u03c7\u03ae \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03c0\u03c1\u03bf\u03c3\u03c6\u03ad\u03c1\u03bf\u03c5\u03bd \u03b4\u03b9\u03b1\u03bc\u03bf\u03bd\u03ae \u03bc\u03b5 \u03c0\u03b1\u03c1\u03cc\u03bc\u03bf\u03b9\u03bf \u03ba\u03cc\u03c3\u03c4\u03bf\u03c2 \u03bb\u03b5\u03b9\u03c4\u03bf\u03c5\u03c1\u03b3\u03af\u03b1\u03c2.<br \/>\n    \u03a4\u03bf \u03ad\u03bd\u03b1 \u03cc\u03bc\u03c9\u03c2 \u03b4\u03b9\u03b1\u03b8\u03ad\u03c4\u03b5\u03b9 \u03b8\u03b5\u03c1\u03bc\u03ae \u03b5\u03be\u03c5\u03c0\u03b7\u03c1\u03ad\u03c4\u03b7\u03c3\u03b7, \u03c4\u03bf\u03c0\u03b9\u03ba\u03ac \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd\u03c4\u03b1 \u03ba\u03b1\u03b9 \u03c0\u03c1\u03bf\u03c3\u03b5\u03b3\u03bc\u03ad\u03bd\u03bf design.\n  <\/p>\n<p>\n    \u039f\u03b9 \u03b5\u03c0\u03b9\u03c3\u03ba\u03ad\u03c0\u03c4\u03b5\u03c2 \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03c0\u03c1\u03cc\u03b8\u03c5\u03bc\u03bf\u03b9 \u03bd\u03b1 \u03c0\u03bb\u03b7\u03c1\u03ce\u03c3\u03bf\u03c5\u03bd 20% \u03ad\u03c9\u03c2 30% \u03c5\u03c8\u03b7\u03bb\u03cc\u03c4\u03b5\u03c1\u03b7 \u03c4\u03b9\u03bc\u03ae,<br \/>\n    \u03b3\u03b9\u03b1\u03c4\u03af \u03bd\u03b9\u03ce\u03b8\u03bf\u03c5\u03bd \u03cc\u03c4\u03b9 \u03bb\u03b1\u03bc\u03b2\u03ac\u03bd\u03bf\u03c5\u03bd \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03b1. \u0391\u03c5\u03c4\u03cc \u03b5\u03af\u03bd\u03b1\u03b9 \u03b7 \u03bf\u03c5\u03c3\u03af\u03b1 \u03c4\u03bf\u03c5 Value-Based Pricing.\n  <\/p>\n<h2>\u0393\u03b9\u03b1\u03c4\u03af \u03b7 \u03c4\u03b9\u03bc\u03bf\u03bb\u03cc\u03b3\u03b7\u03c3\u03b7 \u03bc\u03b5 \u03b2\u03ac\u03c3\u03b7 \u03c4\u03b7\u03bd \u03b1\u03be\u03af\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03b2\u03b9\u03ce\u03c3\u03b9\u03bc\u03b7<\/h2>\n<p>\n    \u0397 \u03c4\u03b9\u03bc\u03bf\u03bb\u03cc\u03b3\u03b7\u03c3\u03b7 \u03bc\u03b5 \u03b2\u03ac\u03c3\u03b7 \u03c4\u03b7\u03bd \u03b1\u03be\u03af\u03b1 \u03b2\u03bf\u03b7\u03b8\u03ac \u03ad\u03bd\u03b1 \u03be\u03b5\u03bd\u03bf\u03b4\u03bf\u03c7\u03b5\u03af\u03bf \u03bd\u03b1 \u03b1\u03c0\u03bf\u03c6\u03cd\u03b3\u03b5\u03b9 \u03c4\u03b7 \u03bc\u03cc\u03bd\u03b9\u03bc\u03b7 \u03b5\u03be\u03ac\u03c1\u03c4\u03b7\u03c3\u03b7 \u03b1\u03c0\u03cc \u03b5\u03ba\u03c0\u03c4\u03ce\u03c3\u03b5\u03b9\u03c2<br \/>\n    \u03ba\u03b1\u03b9 \u03bd\u03b1 \u03c7\u03c4\u03af\u03c3\u03b5\u03b9 \u03c0\u03b9\u03bf \u03c3\u03c4\u03b1\u03b8\u03b5\u03c1\u03ae \u03b5\u03bc\u03c0\u03bf\u03c1\u03b9\u03ba\u03ae \u03c3\u03c4\u03c1\u03b1\u03c4\u03b7\u03b3\u03b9\u03ba\u03ae.\n  <\/p>\n<ul>\n<li>\u0391\u03c5\u03be\u03ac\u03bd\u03b5\u03b9 \u03c4\u03b7\u03bd \u03ba\u03b5\u03c1\u03b4\u03bf\u03c6\u03bf\u03c1\u03af\u03b1 \u03c7\u03c9\u03c1\u03af\u03c2 \u03b5\u03ba\u03c0\u03c4\u03ce\u03c3\u03b5\u03b9\u03c2 \u03c3\u03c4\u03b7\u03bd \u03c0\u03bf\u03b9\u03cc\u03c4\u03b7\u03c4\u03b1.<\/li>\n<li>\u03a0\u03c1\u03bf\u03c3\u03b5\u03bb\u03ba\u03cd\u03b5\u03b9 \u03c4\u03bf \u03c3\u03c9\u03c3\u03c4\u03cc \u03ba\u03bf\u03b9\u03bd\u03cc \u03ba\u03b1\u03b9 \u03cc\u03c7\u03b9 \u03bc\u03cc\u03bd\u03bf \u03b5\u03c0\u03b9\u03c3\u03ba\u03ad\u03c0\u03c4\u03b5\u03c2 \u03c0\u03bf\u03c5 \u03b1\u03bd\u03b1\u03b6\u03b7\u03c4\u03bf\u03cd\u03bd \u03c4\u03b7 \u03c7\u03b1\u03bc\u03b7\u03bb\u03cc\u03c4\u03b5\u03c1\u03b7 \u03c4\u03b9\u03bc\u03ae.<\/li>\n<li>\u0394\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03b5\u03af \u03c0\u03b9\u03c3\u03c4\u03cc\u03c4\u03b7\u03c4\u03b1, \u03b5\u03c0\u03b5\u03b9\u03b4\u03ae \u03bf \u03c0\u03b5\u03bb\u03ac\u03c4\u03b7\u03c2 \u03c3\u03c5\u03bd\u03b4\u03ad\u03b5\u03c4\u03b1\u03b9 \u03c3\u03c5\u03bd\u03b1\u03b9\u03c3\u03b8\u03b7\u03bc\u03b1\u03c4\u03b9\u03ba\u03ac \u03bc\u03b5 \u03c4\u03bf brand.<\/li>\n<li>\u03a3\u03c4\u03b1\u03b8\u03b5\u03c1\u03bf\u03c0\u03bf\u03b9\u03b5\u03af \u03c4\u03b7 \u03c3\u03c4\u03c1\u03b1\u03c4\u03b7\u03b3\u03b9\u03ba\u03ae, \u03b1\u03bd\u03b5\u03be\u03ac\u03c1\u03c4\u03b7\u03c4\u03b1 \u03b1\u03c0\u03cc \u03c4\u03b9\u03c2 \u03ba\u03b9\u03bd\u03ae\u03c3\u03b5\u03b9\u03c2 \u03c4\u03bf\u03c5 \u03b1\u03bd\u03c4\u03b1\u03b3\u03c9\u03bd\u03b9\u03c3\u03bc\u03bf\u03cd.<\/li>\n<\/ul>\n<p>\n    \u03a3\u03c4\u03b7 \u03c6\u03b9\u03bb\u03bf\u03be\u03b5\u03bd\u03af\u03b1, \u03b7 \u03b1\u03be\u03af\u03b1 \u03b4\u03b5\u03bd \u03b5\u03af\u03bd\u03b1\u03b9 \u03b1\u03c0\u03bb\u03ce\u03c2 \u03b1\u03c1\u03b9\u03b8\u03bc\u03cc\u03c2. \u0395\u03af\u03bd\u03b1\u03b9 \u03b5\u03bc\u03c0\u03b5\u03b9\u03c1\u03af\u03b1.<br \/>\n    \u038c\u03c4\u03b1\u03bd \u03c4\u03bf \u03be\u03b5\u03bd\u03bf\u03b4\u03bf\u03c7\u03b5\u03af\u03bf \u03b5\u03c3\u03c4\u03b9\u03ac\u03b6\u03b5\u03b9 \u03c3\u03c4\u03b7\u03bd \u03b5\u03bc\u03c0\u03b5\u03b9\u03c1\u03af\u03b1, \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03c5\u03c0\u03bf\u03c3\u03c4\u03b7\u03c1\u03af\u03be\u03b5\u03b9 \u03c0\u03b9\u03bf \u03b4\u03af\u03ba\u03b1\u03b9\u03b5\u03c2 \u03ba\u03b1\u03b9 \u03c0\u03b9\u03bf \u03ba\u03b5\u03c1\u03b4\u03bf\u03c6\u03cc\u03c1\u03b5\u03c2 \u03c4\u03b9\u03bc\u03ad\u03c2.\n  <\/p>\n<h2>\u03a0\u03ce\u03c2 \u03bd\u03b1 \u03b5\u03c6\u03b1\u03c1\u03bc\u03cc\u03c3\u03b5\u03b9\u03c2 Value-Based Pricing \u03c3\u03c4\u03bf \u03be\u03b5\u03bd\u03bf\u03b4\u03bf\u03c7\u03b5\u03af\u03bf \u03c3\u03bf\u03c5<\/h2>\n<h3>1. \u039a\u03b1\u03c4\u03b1\u03bd\u03cc\u03b7\u03c3\u03b5 \u03c4\u03bf \u03ba\u03bf\u03b9\u03bd\u03cc \u03c3\u03bf\u03c5<\/h3>\n<p>\n    \u03a0\u03bf\u03b9\u03bf\u03b9 \u03b5\u03af\u03bd\u03b1\u03b9 \u03bf\u03b9 \u03b5\u03c0\u03b9\u03c3\u03ba\u03ad\u03c0\u03c4\u03b5\u03c2 \u03c3\u03bf\u03c5; \u03a4\u03b9 \u03b5\u03ba\u03c4\u03b9\u03bc\u03bf\u03cd\u03bd \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03bf;<br \/>\n    \u0386\u03bd\u03b5\u03c3\u03b7, \u03c4\u03bf\u03c0\u03bf\u03b8\u03b5\u03c3\u03af\u03b1, \u03b5\u03bc\u03c0\u03b5\u03b9\u03c1\u03af\u03b1, \u03ba\u03b1\u03b8\u03b1\u03c1\u03b9\u03cc\u03c4\u03b7\u03c4\u03b1, \u03b5\u03c5\u03b5\u03bb\u03b9\u03be\u03af\u03b1 \u03ae \u03c0\u03c1\u03bf\u03c3\u03c9\u03c0\u03bf\u03c0\u03bf\u03b9\u03b7\u03bc\u03ad\u03bd\u03b7 \u03b5\u03be\u03c5\u03c0\u03b7\u03c1\u03ad\u03c4\u03b7\u03c3\u03b7;\n  <\/p>\n<h3>2. \u039c\u03ad\u03c4\u03c1\u03b7\u03c3\u03b5 \u03c4\u03b7\u03bd \u03b1\u03bd\u03c4\u03b9\u03bb\u03b1\u03bc\u03b2\u03b1\u03bd\u03cc\u03bc\u03b5\u03bd\u03b7 \u03b1\u03be\u03af\u03b1<\/h3>\n<p>\n    \u0394\u03b5\u03c2 \u03c4\u03b9 \u03bb\u03ad\u03bd\u03b5 \u03bf\u03b9 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b5\u03c2 \u03c3\u03c4\u03b9\u03c2 \u03ba\u03c1\u03b9\u03c4\u03b9\u03ba\u03ad\u03c2, \u03c3\u03c4\u03b1 social media \u03ba\u03b1\u03b9 \u03c3\u03c4\u03b1 emails.<br \/>\n    \u0391\u03bd \u03c4\u03bf\u03bd\u03af\u03b6\u03bf\u03c5\u03bd \u03c3\u03c5\u03c7\u03bd\u03ac \u03c4\u03bf \u03b5\u03be\u03b1\u03b9\u03c1\u03b5\u03c4\u03b9\u03ba\u03cc \u03c0\u03c1\u03bf\u03c3\u03c9\u03c0\u03b9\u03ba\u03cc, \u03c4\u03bf \u03be\u03b5\u03c7\u03c9\u03c1\u03b9\u03c3\u03c4\u03cc \u03c0\u03c1\u03c9\u03b9\u03bd\u03cc \u03ae \u03c4\u03b7\u03bd \u03c4\u03bf\u03c0\u03bf\u03b8\u03b5\u03c3\u03af\u03b1,<br \/>\n    \u03b1\u03c5\u03c4\u03ac \u03b5\u03af\u03bd\u03b1\u03b9 \u03b2\u03b1\u03c3\u03b9\u03ba\u03bf\u03af \u03c0\u03b1\u03c1\u03ac\u03b3\u03bf\u03bd\u03c4\u03b5\u03c2 \u03b1\u03be\u03af\u03b1\u03c2.\n  <\/p>\n<h3>3. \u0394\u03b7\u03bc\u03b9\u03bf\u03cd\u03c1\u03b3\u03b7\u03c3\u03b5 \u03c0\u03b1\u03ba\u03ad\u03c4\u03b1 \u03bc\u03b5 \u03b4\u03b9\u03b1\u03c6\u03bf\u03c1\u03bf\u03c0\u03bf\u03b9\u03b7\u03bc\u03ad\u03bd\u03b1 benefits<\/h3>\n<p>\n    \u0391\u03bd\u03c4\u03af \u03bd\u03b1 \u03c0\u03c1\u03bf\u03c3\u03c6\u03ad\u03c1\u03b5\u03b9\u03c2 \u03b1\u03c0\u03bb\u03ce\u03c2 \u03ad\u03ba\u03c0\u03c4\u03c9\u03c3\u03b7, \u03bc\u03c0\u03bf\u03c1\u03b5\u03af\u03c2 \u03bd\u03b1 \u03c0\u03c1\u03bf\u03c3\u03b8\u03ad\u03c3\u03b5\u03b9\u03c2 \u03b1\u03be\u03af\u03b1 \u03c3\u03c4\u03b7\u03bd \u03b5\u03bc\u03c0\u03b5\u03b9\u03c1\u03af\u03b1.\n  <\/p>\n<ul>\n<li>Welcome drink<\/li>\n<li>Late check-out<\/li>\n<li>Local experience voucher<\/li>\n<li>\u03a0\u03c1\u03bf\u03c3\u03c9\u03c0\u03bf\u03c0\u03bf\u03b9\u03b7\u03bc\u03ad\u03bd\u03b7 \u03c0\u03c1\u03cc\u03c4\u03b1\u03c3\u03b7 \u03b4\u03c1\u03b1\u03c3\u03c4\u03b7\u03c1\u03b9\u03bf\u03c4\u03ae\u03c4\u03c9\u03bd<\/li>\n<\/ul>\n<h3>4. \u0395\u03c0\u03b9\u03ba\u03bf\u03b9\u03bd\u03ce\u03bd\u03b7\u03c3\u03b5 \u03c4\u03b7\u03bd \u03b1\u03be\u03af\u03b1, \u03cc\u03c7\u03b9 \u03bc\u03cc\u03bd\u03bf \u03c4\u03b7\u03bd \u03c4\u03b9\u03bc\u03ae<\/h3>\n<p>\n    \u039f\u03b9 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b5\u03c2 \u03b4\u03b5\u03bd \u03b1\u03b3\u03bf\u03c1\u03ac\u03b6\u03bf\u03c5\u03bd \u03bc\u03cc\u03bd\u03bf \u03ad\u03bd\u03b1 \u03b4\u03c9\u03bc\u03ac\u03c4\u03b9\u03bf. \u0391\u03b3\u03bf\u03c1\u03ac\u03b6\u03bf\u03c5\u03bd \u03c3\u03c5\u03bd\u03b1\u03af\u03c3\u03b8\u03b7\u03bc\u03b1, \u03b1\u03c3\u03c6\u03ac\u03bb\u03b5\u03b9\u03b1, \u03c0\u03bf\u03b9\u03cc\u03c4\u03b7\u03c4\u03b1 \u03ba\u03b1\u03b9 \u03c6\u03b9\u03bb\u03bf\u03be\u03b5\u03bd\u03af\u03b1.<br \/>\n    \u0393\u03b9\u2019 \u03b1\u03c5\u03c4\u03cc \u03b7 \u03b5\u03c0\u03b9\u03ba\u03bf\u03b9\u03bd\u03c9\u03bd\u03af\u03b1 \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03b5\u03c3\u03c4\u03b9\u03ac\u03b6\u03b5\u03b9 \u03c3\u03c4\u03b7\u03bd \u03b5\u03bc\u03c0\u03b5\u03b9\u03c1\u03af\u03b1 \u03ba\u03b1\u03b9 \u03cc\u03c7\u03b9 \u03bc\u03cc\u03bd\u03bf \u03c3\u03c4\u03b7 \u03c7\u03b1\u03bc\u03b7\u03bb\u03cc\u03c4\u03b5\u03c1\u03b7 \u03c4\u03b9\u03bc\u03ae.\n  <\/p>\n<h2>Value-Based Pricing \u03b4\u03b5\u03bd \u03c3\u03b7\u03bc\u03b1\u03af\u03bd\u03b5\u03b9 Luxury Pricing<\/h2>\n<p>\n    \u03a4\u03bf Value-Based Pricing \u03b4\u03b5\u03bd \u03b5\u03af\u03bd\u03b1\u03b9 \u03c3\u03c4\u03c1\u03b1\u03c4\u03b7\u03b3\u03b9\u03ba\u03ae \u03bc\u03cc\u03bd\u03bf \u03b3\u03b9\u03b1 \u03c0\u03bf\u03bb\u03c5\u03c4\u03b5\u03bb\u03ae \u03be\u03b5\u03bd\u03bf\u03b4\u03bf\u03c7\u03b5\u03af\u03b1.<br \/>\n    \u0395\u03af\u03bd\u03b1\u03b9 \u03c3\u03c4\u03c1\u03b1\u03c4\u03b7\u03b3\u03b9\u03ba\u03ae \u03b3\u03b9\u03b1 \u03ba\u03ac\u03b8\u03b5 \u03be\u03b5\u03bd\u03bf\u03b4\u03bf\u03c7\u03b5\u03af\u03bf \u03c0\u03bf\u03c5 \u03b3\u03bd\u03c9\u03c1\u03af\u03b6\u03b5\u03b9 \u03ba\u03b1\u03bb\u03ac \u03c4\u03bf \u03ba\u03bf\u03b9\u03bd\u03cc \u03c4\u03bf\u03c5.\n  <\/p>\n<p>\n    \u0391\u03ba\u03cc\u03bc\u03b7 \u03ba\u03b1\u03b9 \u03ad\u03bd\u03b1 \u03bc\u03b9\u03ba\u03c1\u03cc city hotel \u03ae \u03ad\u03bd\u03b1 \u03bf\u03b9\u03ba\u03bf\u03b3\u03b5\u03bd\u03b5\u03b9\u03b1\u03ba\u03cc \u03ba\u03b1\u03c4\u03ac\u03bb\u03c5\u03bc\u03b1 \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03b5\u03c6\u03b1\u03c1\u03bc\u03cc\u03c3\u03b5\u03b9 value-based \u03c0\u03bf\u03bb\u03b9\u03c4\u03b9\u03ba\u03ae,<br \/>\n    \u03b1\u03bd \u03c0\u03c1\u03bf\u03c3\u03c6\u03ad\u03c1\u03b5\u03b9 \u03ba\u03b1\u03b8\u03b1\u03c1\u03b9\u03cc\u03c4\u03b7\u03c4\u03b1, \u03c3\u03c5\u03bd\u03ad\u03c0\u03b5\u03b9\u03b1 \u03ba\u03b1\u03b9 \u03b1\u03bd\u03b8\u03c1\u03ce\u03c0\u03b9\u03bd\u03b7 \u03b5\u03bc\u03c0\u03b5\u03b9\u03c1\u03af\u03b1.\n  <\/p>\n<blockquote>\n<p>\n      \u0397 \u03b1\u03be\u03af\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03c5\u03c0\u03bf\u03ba\u03b5\u03b9\u03bc\u03b5\u03bd\u03b9\u03ba\u03ae, \u03b1\u03bb\u03bb\u03ac \u03b7 \u03ba\u03b5\u03c1\u03b4\u03bf\u03c6\u03bf\u03c1\u03af\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03bc\u03b5\u03c4\u03c1\u03ae\u03c3\u03b9\u03bc\u03b7.\n    <\/p>\n<\/blockquote>\n<h2>Conclusion<\/h2>\n<p>\n    \u0397 \u03b2\u03b9\u03ce\u03c3\u03b9\u03bc\u03b7 \u03c4\u03b9\u03bc\u03bf\u03bb\u03cc\u03b3\u03b7\u03c3\u03b7 \u03b4\u03b5\u03bd \u03b5\u03af\u03bd\u03b1\u03b9 \u03c0\u03b1\u03b9\u03c7\u03bd\u03af\u03b4\u03b9 \u03c4\u03b9\u03bc\u03ce\u03bd. \u0395\u03af\u03bd\u03b1\u03b9 \u03b4\u03b9\u03b1\u03c7\u03b5\u03af\u03c1\u03b9\u03c3\u03b7 \u03b1\u03bd\u03c4\u03b9\u03bb\u03ae\u03c8\u03b5\u03c9\u03bd,<br \/>\n    \u03b5\u03bc\u03c0\u03b5\u03b9\u03c1\u03af\u03b1\u03c2 \u03ba\u03b1\u03b9 \u03b5\u03bc\u03c0\u03b9\u03c3\u03c4\u03bf\u03c3\u03cd\u03bd\u03b7\u03c2.\n  <\/p>\n<p>\n    The <strong>Value-Based Pricing<\/strong> \u03b5\u03c0\u03b9\u03c4\u03c1\u03ad\u03c0\u03b5\u03b9 \u03c3\u03b5 \u03ad\u03bd\u03b1 \u03be\u03b5\u03bd\u03bf\u03b4\u03bf\u03c7\u03b5\u03af\u03bf \u03bd\u03b1 \u03c4\u03b9\u03bc\u03bf\u03bb\u03bf\u03b3\u03b5\u03af \u03cc\u03c7\u03b9 \u03bc\u03cc\u03bd\u03bf \u03bc\u03b5 \u03b2\u03ac\u03c3\u03b7 \u03c4\u03bf \u03ba\u03cc\u03c3\u03c4\u03bf\u03c2,<br \/>\n    \u03b1\u03bb\u03bb\u03ac \u03bc\u03b5 \u03b2\u03ac\u03c3\u03b7 \u03c4\u03bf \u03c0\u03cc\u03c3\u03bf \u03c4\u03bf \u03b5\u03ba\u03c4\u03b9\u03bc\u03ac \u03bf \u03c0\u03b5\u03bb\u03ac\u03c4\u03b7\u03c2.\n  <\/p>\n<p>\n    \u038c\u03c3\u03bf \u03c0\u03b9\u03bf \u03c3\u03c5\u03bd\u03b5\u03c0\u03ae\u03c2 \u03ba\u03b1\u03b9 \u03b4\u03b9\u03b1\u03c6\u03bf\u03c1\u03bf\u03c0\u03bf\u03b9\u03b7\u03bc\u03ad\u03bd\u03b7 \u03b5\u03af\u03bd\u03b1\u03b9 \u03b7 \u03b5\u03bc\u03c0\u03b5\u03b9\u03c1\u03af\u03b1, \u03c4\u03cc\u03c3\u03bf \u03c0\u03b9\u03bf \u03b4\u03af\u03ba\u03b1\u03b9\u03b7 \u03ba\u03b1\u03b9 \u03c0\u03b9\u03bf \u03ba\u03b5\u03c1\u03b4\u03bf\u03c6\u03cc\u03c1\u03b1<br \/>\n    \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03b7 \u03c4\u03b9\u03bc\u03ae.\n  <\/p>\n<p>\n    \u03a3\u03c4\u03b7\u03bd \u03c4\u03b5\u03bb\u03b9\u03ba\u03ae, \u03bf\u03b9 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b5\u03c2 \u03b4\u03b5\u03bd \u03c0\u03bb\u03b7\u03c1\u03ce\u03bd\u03bf\u03c5\u03bd \u03bc\u03cc\u03bd\u03bf \u03b3\u03b9\u03b1 \u03ad\u03bd\u03b1 \u03b4\u03c9\u03bc\u03ac\u03c4\u03b9\u03bf.<br \/>\n    \u03a0\u03bb\u03b7\u03c1\u03ce\u03bd\u03bf\u03c5\u03bd \u03b3\u03b9\u03b1 \u03c4\u03bf \u03c0\u03ce\u03c2 \u03c4\u03bf\u03c5\u03c2 \u03ba\u03ac\u03bd\u03b5\u03b9\u03c2 \u03bd\u03b1 \u03bd\u03b9\u03ce\u03b8\u03bf\u03c5\u03bd.\n  <\/p>\n<\/article>\n<p>\u201c`<\/p>","protected":false},"excerpt":{"rendered":"<p>\u03a4\u03bf \u03bc\u03c5\u03c3\u03c4\u03b9\u03ba\u03cc \u03c4\u03b7\u03c2 \u03b2\u03b9\u03ce\u03c3\u03b9\u03bc\u03b7\u03c2 \u03c4\u03b9\u03bc\u03bf\u03bb\u03cc\u03b3\u03b7\u03c3\u03b7\u03c2: Value-Based Pricing \u03a3\u03c4\u03bf\u03bd \u03be\u03b5\u03bd\u03bf\u03b4\u03bf\u03c7\u03b5\u03b9\u03b1\u03ba\u03cc \u03ba\u03bb\u03ac\u03b4\u03bf, \u03bf\u03b9 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03b5\u03c2 \u03b5\u03c0\u03b9\u03c7\u03b5\u03b9\u03c1\u03ae\u03c3\u03b5\u03b9\u03c2 \u03c4\u03b9\u03bc\u03bf\u03bb\u03bf\u03b3\u03bf\u03cd\u03bd \u03bc\u03b5 \u03b4\u03cd\u03bf \u03b2\u03b1\u03c3\u03b9\u03ba\u03bf\u03cd\u03c2 \u03c4\u03c1\u03cc\u03c0\u03bf\u03c5\u03c2: \u03b5\u03af\u03c4\u03b5 \u03bc\u03b5 \u03b2\u03ac\u03c3\u03b7 \u03c4\u03bf \u03ba\u03cc\u03c3\u03c4\u03bf\u03c2, \u03b4\u03b7\u03bb\u03b1\u03b4\u03ae \u03c4\u03bf cost-based pricing, \u03b5\u03af\u03c4\u03b5 \u03bc\u03b5 \u03b2\u03ac\u03c3\u03b7 \u03c4\u03bf\u03bd \u03b1\u03bd\u03c4\u03b1\u03b3\u03c9\u03bd\u03b9\u03c3\u03bc\u03cc, \u03b4\u03b7\u03bb\u03b1\u03b4\u03ae \u03c4\u03bf competition-based pricing. \u038c\u03bc\u03c9\u03c2, \u03b7 \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03ac \u03b2\u03b9\u03ce\u03c3\u03b9\u03bc\u03b7 \u03ba\u03b1\u03b9 \u03ba\u03b5\u03c1\u03b4\u03bf\u03c6\u03cc\u03c1\u03b1 \u03c4\u03b9\u03bc\u03bf\u03bb\u03cc\u03b3\u03b7\u03c3\u03b7 \u03b2\u03b1\u03c3\u03af\u03b6\u03b5\u03c4\u03b1\u03b9 \u03c3\u03b5 \u03ba\u03ac\u03c4\u03b9 \u03b2\u03b1\u03b8\u03cd\u03c4\u03b5\u03c1\u03bf: \u03c3\u03c4\u03b7\u03bd \u03b1\u03bd\u03c4\u03b9\u03bb\u03b1\u03bc\u03b2\u03b1\u03bd\u03cc\u03bc\u03b5\u03bd\u03b7 \u03b1\u03be\u03af\u03b1 \u03c0\u03bf\u03c5 \u03c0\u03c1\u03bf\u03c3\u03c6\u03ad\u03c1\u03b5\u03b9\u03c2 \u03c3\u03c4\u03bf\u03bd \u03b5\u03c0\u03b9\u03c3\u03ba\u03ad\u03c0\u03c4\u03b7. \u0391\u03c5\u03c4\u03ae [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":7770,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[88,29],"tags":[39,90,36,43,53,89,45,48],"class_list":["post-7765","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-revenue-management","category-diaheirisi-ksenodoxeion","tag-adr","tag-guest-experience","tag-hospitality-management","tag-hotel-pricing","tag-hotel-profitability","tag-hotel-strategy","tag-revenue-management","tag-value-based-pricing"],"acf":[],"_links":{"self":[{"href":"https:\/\/hotelia360.gr\/en\/wp-json\/wp\/v2\/posts\/7765","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hotelia360.gr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hotelia360.gr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hotelia360.gr\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/hotelia360.gr\/en\/wp-json\/wp\/v2\/comments?post=7765"}],"version-history":[{"count":7,"href":"https:\/\/hotelia360.gr\/en\/wp-json\/wp\/v2\/posts\/7765\/revisions"}],"predecessor-version":[{"id":7774,"href":"https:\/\/hotelia360.gr\/en\/wp-json\/wp\/v2\/posts\/7765\/revisions\/7774"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/hotelia360.gr\/en\/wp-json\/wp\/v2\/media\/7770"}],"wp:attachment":[{"href":"https:\/\/hotelia360.gr\/en\/wp-json\/wp\/v2\/media?parent=7765"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hotelia360.gr\/en\/wp-json\/wp\/v2\/categories?post=7765"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hotelia360.gr\/en\/wp-json\/wp\/v2\/tags?post=7765"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}