{"id":7489,"date":"2025-12-11T08:55:06","date_gmt":"2025-12-11T08:55:06","guid":{"rendered":"https:\/\/hotelia360.gr\/?p=7489"},"modified":"2025-12-22T10:04:03","modified_gmt":"2025-12-22T10:04:03","slug":"goppar-o-deiktis-tis-pragmatikis-xenodocheiakis-kerdoforias","status":"publish","type":"post","link":"https:\/\/hotelia360.gr\/en\/goppar-o-deiktis-tis-pragmatikis-xenodocheiakis-kerdoforias\/","title":{"rendered":"GOPPAR: The True Hotel Profitability Index"},"content":{"rendered":"

GOPPAR<\/b><\/span>: The metric that reveals true profitability<\/b><\/span><\/span><\/h2>\n

In the world of hospitality, metrics such as the<\/span><\/span>\u00a0<\/span>RevPAR<\/b><\/span>\u00a0<\/span>and<\/span><\/span>\u00a0<\/span>ADR<\/b><\/span>\u00a0<\/span>have dominated.
\nThey show how sales are performing, but not<\/span><\/span>\u00a0<\/span>whether the hotel is truly profitable<\/b><\/span><\/span>.
\n\u0391\u03c5\u03c4\u03cc\u03bd \u03c4\u03bf\u03bd \u03c1\u03cc\u03bb\u03bf \u03c4\u03bf\u03bd \u03ad\u03c7\u03b5\u03b9 \u03c4\u03bf<\/span><\/span>\u00a0<\/span>GOPPAR<\/b><\/span> (<\/b><\/span><\/span>Gross<\/b><\/span> <\/b>Operating<\/b><\/span> <\/b>Profit<\/b><\/span> <\/b>per<\/b><\/span> <\/b>Available<\/b><\/span> <\/b>Room<\/b><\/span>)<\/b><\/span><\/span>\u00a0<\/span>\u2014
\n\u03bf \u03b4\u03b5\u03af\u03ba\u03c4\u03b7\u03c2 \u03c0\u03bf\u03c5 \u03b1\u03c0\u03bf\u03ba\u03b1\u03bb\u03cd\u03c0\u03c4\u03b5\u03b9<\/span><\/span>\u00a0<\/span>\u03c4\u03b7\u03bd \u03ba\u03b1\u03b8\u03b1\u03c1\u03ae \u03bb\u03b5\u03b9\u03c4\u03bf\u03c5\u03c1\u03b3\u03b9\u03ba\u03ae \u03ba\u03b5\u03c1\u03b4\u03bf\u03c6\u03bf\u03c1\u03af\u03b1<\/b><\/span><\/span>\u00a0<\/span>\u03ba\u03ac\u03b8\u03b5 \u03b4\u03b9\u03b1\u03b8\u03ad\u03c3\u03b9\u03bc\u03bf\u03c5 \u03b4\u03c9\u03bc\u03b1\u03c4\u03af\u03bf\u03c5.<\/span><\/span><\/p>\n

\u00a0<\/p>\n

\ud83d\udca1<\/span> 1. \u03a4\u03b9 \u03b5\u03af\u03bd\u03b1\u03b9 \u03c4\u03bf <\/b><\/span><\/span>GOPPAR<\/b><\/span><\/h3>\n

The <\/span><\/span>GOPPAR<\/span> \u03bc\u03b5\u03c4\u03c1\u03ac<\/span><\/span>\u00a0<\/span>\u03c4\u03bf \u03ba\u03b1\u03b8\u03b1\u03c1\u03cc \u03bb\u03b5\u03b9\u03c4\u03bf\u03c5\u03c1\u03b3\u03b9\u03ba\u03cc \u03ba\u03ad\u03c1\u03b4\u03bf\u03c2<\/b><\/span><\/span>\u00a0<\/span>\u03b1\u03bd\u03ac \u03b4\u03b9\u03b1\u03b8\u03ad\u03c3\u03b9\u03bc\u03bf \u03b4\u03c9\u03bc\u03ac\u03c4\u03b9\u03bf, \u03bc\u03b5\u03c4\u03ac \u03c4\u03b7\u03bd \u03b1\u03c6\u03b1\u03af\u03c1\u03b5\u03c3\u03b7 \u03cc\u03bb\u03c9\u03bd \u03c4\u03c9\u03bd \u03b5\u03be\u03cc\u03b4\u03c9\u03bd \u03bb\u03b5\u03b9\u03c4\u03bf\u03c5\u03c1\u03b3\u03af\u03b1\u03c2, \u03b1\u03bb\u03bb\u03ac \u03c0\u03c1\u03b9\u03bd \u03b1\u03c0\u03cc \u03c6\u03cc\u03c1\u03bf\u03c5\u03c2 \u03ba\u03b1\u03b9 \u03b1\u03c0\u03bf\u03c3\u03b2\u03ad\u03c3\u03b5\u03b9\u03c2.<\/span><\/span><\/p>\n

\u039f \u03c4\u03cd\u03c0\u03bf\u03c2 \u03c4\u03bf\u03c5 \u03b5\u03af\u03bd\u03b1\u03b9 \u03b1\u03c0\u03bb\u03cc\u03c2:<\/span><\/span><\/p>\n

\ud83d\udcac<\/span>\u00a0<\/span>\u03a0\u03b1\u03c1\u03ac\u03b4\u03b5\u03b9\u03b3\u03bc\u03b1:<\/i><\/span><\/span>
\n\u0391\u03bd \u03ad\u03bd\u03b1 \u03be\u03b5\u03bd\u03bf\u03b4\u03bf\u03c7\u03b5\u03af\u03bf 100 \u03b4\u03c9\u03bc\u03b1\u03c4\u03af\u03c9\u03bd \u03b5\u03af\u03c7\u03b5 \u20ac1.200.000 \u03ad\u03c3\u03bf\u03b4\u03b1 \u03ba\u03b1\u03b9 \u20ac800.000 \u03ad\u03be\u03bf\u03b4\u03b1 \u03bb\u03b5\u03b9\u03c4\u03bf\u03c5\u03c1\u03b3\u03af\u03b1\u03c2, \u03c4\u03cc\u03c4\u03b5:
\n<\/span><\/span>GOP<\/span> = \u20ac400.000
\n<\/span><\/span>GOPPAR<\/span> = \u20ac400.000 \u00f7 (100 \u00d7 365) =<\/span><\/span>\u00a0<\/span>\u20ac10,96 \u03b1\u03bd\u03ac \u03b4\u03c9\u03bc\u03ac\u03c4\u03b9\u03bf\/\u03b7\u03bc\u03ad\u03c1\u03b1<\/b><\/span><\/span>.<\/span><\/span><\/p>\n

\u00a0<\/p>\n

\ud83e\uddfe<\/span> 2. \u0393\u03b9\u03b1\u03c4\u03af \u03b5\u03af\u03bd\u03b1\u03b9 \u03c0\u03b9\u03bf \u201c\u03c4\u03af\u03bc\u03b9\u03bf\u03c2\u201d \u03b4\u03b5\u03af\u03ba\u03c4\u03b7\u03c2 \u03b1\u03c0\u03cc \u03c4\u03bf <\/b><\/span><\/span>RevPAR<\/b><\/span><\/h3>\n

The <\/span><\/span>RevPAR<\/span> \u03b4\u03b5\u03af\u03c7\u03bd\u03b5\u03b9<\/span><\/span>\u00a0<\/span>\u03ad\u03c3\u03bf\u03b4\u03b1<\/b><\/span><\/span>, \u03b1\u03bb\u03bb\u03ac \u03b1\u03b3\u03bd\u03bf\u03b5\u03af \u03c4\u03b1 \u03ba\u03cc\u03c3\u03c4\u03b7.
\nThe <\/span><\/span>GOPPAR<\/span> \u03b4\u03b5\u03af\u03c7\u03bd\u03b5\u03b9<\/span><\/span>\u00a0<\/span>\u03ba\u03b5\u03c1\u03b4\u03bf\u03c6\u03bf\u03c1\u03af\u03b1<\/b><\/span><\/span>, \u03c3\u03c5\u03bd\u03c5\u03c0\u03bf\u03bb\u03bf\u03b3\u03af\u03b6\u03bf\u03bd\u03c4\u03b1\u03c2:<\/span><\/span><\/p>\n

    \n
  • \u03ba\u03cc\u03c3\u03c4\u03bf\u03c2 \u03bc\u03b9\u03c3\u03b8\u03bf\u03b4\u03bf\u03c3\u03af\u03b1\u03c2,<\/span><\/li>\n
  • \u03b5\u03bd\u03ad\u03c1\u03b3\u03b5\u03b9\u03b1 & \u03c0\u03c1\u03bf\u03bc\u03ae\u03b8\u03b5\u03b9\u03b5\u03c2,<\/span><\/li>\n
  • OTA \u03c0\u03c1\u03bf\u03bc\u03ae\u03b8\u03b5\u03b9\u03b5\u03c2,<\/span><\/li>\n
  • F&B & housekeeping \u03ad\u03be\u03bf\u03b4\u03b1,<\/span><\/li>\n
  • \u03c3\u03c5\u03bd\u03c4\u03ae\u03c1\u03b7\u03c3\u03b7, marketing, \u03b4\u03b9\u03bf\u03b9\u03ba\u03b7\u03c4\u03b9\u03ba\u03ac.<\/span><\/li>\n<\/ul>\n

    \ud83d\udca1<\/span>\u00a0<\/span>\u0386\u03c1\u03b1:<\/i><\/span><\/span>\u00a0<\/span>\u0388\u03bd\u03b1 \u03be\u03b5\u03bd\u03bf\u03b4\u03bf\u03c7\u03b5\u03af\u03bf \u03bc\u03b5 \u03c5\u03c8\u03b7\u03bb\u03cc <\/span><\/span>RevPAR<\/span> \u03b4\u03b5\u03bd \u03b5\u03af\u03bd\u03b1\u03b9 \u03c0\u03ac\u03bd\u03c4\u03b1 \u03ba\u03b5\u03c1\u03b4\u03bf\u03c6\u03cc\u03c1\u03bf.
    \n\u0391\u03bd\u03c4\u03af\u03b8\u03b5\u03c4\u03b1, \u03ad\u03bd\u03b1 \u03be\u03b5\u03bd\u03bf\u03b4\u03bf\u03c7\u03b5\u03af\u03bf \u03bc\u03b5 \u03c3\u03c4\u03b1\u03b8\u03b5\u03c1\u03cc <\/span><\/span>RevPAR<\/span> \u03ba\u03b1\u03b9 \u03c7\u03b1\u03bc\u03b7\u03bb\u03cc <\/span><\/span>CPAR<\/span> \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03ad\u03c7\u03b5\u03b9 \u03c0\u03bf\u03bb\u03cd \u03ba\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03bf <\/span><\/span>GOPPAR<\/span> \u2014 \u03ba\u03b1\u03b9 \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03cc \u03c0\u03bb\u03b5\u03bf\u03bd\u03ad\u03ba\u03c4\u03b7\u03bc\u03b1.<\/span><\/span><\/p>\n

    \u00a0<\/p>\n

    \ud83d\udcca<\/span> 3. \u03a0\u03ce\u03c2 \u03bd\u03b1 \u03c4\u03bf \u03c7\u03c1\u03b7\u03c3\u03b9\u03bc\u03bf\u03c0\u03bf\u03b9\u03ae\u03c3\u03b5\u03b9\u03c2 \u03c3\u03c4\u03b7\u03bd \u03c0\u03c1\u03ac\u03be\u03b7<\/b><\/span><\/span><\/h3>\n

    The <\/span><\/span>GOPPAR<\/span> \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03b3\u03af\u03bd\u03b5\u03b9<\/span><\/span>\u00a0<\/span>\u03bf \u03c0\u03b9\u03bf \u03b1\u03be\u03b9\u03cc\u03c0\u03b9\u03c3\u03c4\u03bf\u03c2 \u03b4\u03b5\u03af\u03ba\u03c4\u03b7\u03c2 \u03b1\u03c0\u03cc\u03b4\u03bf\u03c3\u03b7\u03c2<\/b><\/span><\/span>\u00a0<\/span>\u03b3\u03b9\u03b1:<\/span><\/span><\/p>\n

      \n
    • \u03a3\u03cd\u03b3\u03ba\u03c1\u03b9\u03c3\u03b7 \u03c0\u03b5\u03c1\u03b9\u03cc\u03b4\u03c9\u03bd<\/b><\/span><\/span>\u00a0<\/span>(\u03c0.\u03c7. \u03c6\u03b5\u03c4\u03b9\u03bd\u03ae \u03c3\u03b5\u03b6\u03cc\u03bd <\/span><\/span>vs<\/span> \u03c0\u03b5\u03c1\u03c3\u03b9\u03bd\u03ae)<\/span><\/span><\/li>\n
    • \u0391\u03be\u03b9\u03bf\u03bb\u03cc\u03b3\u03b7\u03c3\u03b7 \u03c3\u03c4\u03c1\u03b1\u03c4\u03b7\u03b3\u03b9\u03ba\u03ce\u03bd \u03c4\u03b9\u03bc\u03bf\u03bb\u03cc\u03b3\u03b7\u03c3\u03b7\u03c2<\/b><\/span><\/li>\n
    • \u0391\u03c0\u03cc\u03c6\u03b1\u03c3\u03b7 \u03b3\u03b9\u03b1 \u03b5\u03c0\u03b5\u03bd\u03b4\u03cd\u03c3\u03b5\u03b9\u03c2 \u03ae \u03b5\u03c0\u03ad\u03ba\u03c4\u03b1\u03c3\u03b7<\/b><\/span><\/li>\n
    • \u0388\u03bb\u03b5\u03b3\u03c7\u03bf \u03b1\u03c0\u03bf\u03b4\u03bf\u03c4\u03b9\u03ba\u03cc\u03c4\u03b7\u03c4\u03b1\u03c2 \u03c4\u03bc\u03b7\u03bc\u03ac\u03c4\u03c9\u03bd (<\/b><\/span><\/span>Rooms<\/b><\/span>, <\/b><\/span><\/span>F<\/b><\/span>&<\/b><\/span><\/span>B<\/b><\/span>, <\/b><\/span><\/span>Spa<\/b><\/span>, <\/b><\/span><\/span>Events<\/b><\/span>)<\/b><\/span><\/span><\/li>\n<\/ul>\n

      \ud83d\udcc8<\/span>\u00a0<\/span>Insight<\/i><\/span>:<\/i><\/span><\/span>\u00a0<\/span>\u0391\u03cd\u03be\u03b7\u03c3\u03b7 5% \u03c3\u03c4\u03bf <\/span><\/span>GOPPAR<\/span> \u03c3\u03b7\u03bc\u03b1\u03af\u03bd\u03b5\u03b9 \u03c3\u03c5\u03c7\u03bd\u03ac<\/span><\/span>\u00a0<\/span>\u03b4\u03b9\u03c0\u03bb\u03ac\u03c3\u03b9\u03b1 \u03b1\u03cd\u03be\u03b7\u03c3\u03b7 \u03ba\u03b1\u03b8\u03b1\u03c1\u03bf\u03cd \u03ba\u03ad\u03c1\u03b4\u03bf\u03c5\u03c2<\/b><\/span><\/span>, \u03ba\u03b1\u03b8\u03ce\u03c2 \u03c4\u03bf \u03c3\u03c4\u03b1\u03b8\u03b5\u03c1\u03cc \u03ba\u03cc\u03c3\u03c4\u03bf\u03c2 \u03c0\u03b1\u03c1\u03b1\u03bc\u03ad\u03bd\u03b5\u03b9 \u03c3\u03c4\u03b1\u03b8\u03b5\u03c1\u03cc.<\/span><\/span><\/p>\n

      \u00a0<\/p>\n

      \u2699<\/span>\ufe0f<\/span> 4. \u03a0\u03ce\u03c2 \u03bd\u03b1 \u03c4\u03bf \u03b2\u03b5\u03bb\u03c4\u03b9\u03ce\u03c3\u03b5\u03b9\u03c2<\/b><\/span><\/span><\/h3>\n

      1<\/span><\/span>\ufe0f<\/span>\u20e3<\/span><\/span><\/span>\u00a0<\/span>\u0391\u03bd\u03b1\u03b8\u03b5\u03ce\u03c1\u03b7\u03c3\u03b5 \u03c4\u03bf <\/b><\/span><\/span>CPAR<\/b><\/span> \u03c3\u03bf\u03c5:<\/b><\/span><\/span>\u00a0<\/span>\u03ba\u03ac\u03b8\u03b5 \u20ac1 \u03b5\u03be\u03bf\u03b9\u03ba\u03bf\u03bd\u03cc\u03bc\u03b7\u03c3\u03b7\u03c2 \u03ba\u03cc\u03c3\u03c4\u03bf\u03c5\u03c2 \u03b1\u03bd\u03b5\u03b2\u03ac\u03b6\u03b5\u03b9 \u03b1\u03c0\u03b5\u03c5\u03b8\u03b5\u03af\u03b1\u03c2 \u03c4\u03bf <\/span><\/span>GOPPAR<\/span>.
      \n2<\/span><\/span>\ufe0f<\/span>\u20e3<\/span><\/span><\/span>\u00a0<\/span>\u0394\u03bf\u03cd\u03bb\u03b5\u03c8\u03b5 \u03c4\u03bf <\/b><\/span><\/span>mix<\/b><\/span> \u03ba\u03b1\u03bd\u03b1\u03bb\u03b9\u03ce\u03bd:<\/b><\/span><\/span>\u00a0<\/span>\u03b1\u03cd\u03be\u03b7\u03c3\u03b5 \u03c4\u03b1 <\/span><\/span>direct<\/span> bookings<\/span>, \u03bc\u03b5\u03af\u03c9\u03c3\u03b5 \u03c4\u03b9\u03c2 \u03c0\u03c1\u03bf\u03bc\u03ae\u03b8\u03b5\u03b9\u03b5\u03c2 <\/span><\/span>OTA<\/span>.
      \n3<\/span><\/span>\ufe0f<\/span>\u20e3<\/span><\/span><\/span>\u00a0<\/span>\u0391\u03bd\u03ac\u03bb\u03c5\u03c3\u03b5 \u03c4\u03bf \u03c4\u03bc\u03ae\u03bc\u03b1 <\/b><\/span><\/span>F<\/b><\/span>&<\/b><\/span><\/span>B<\/b><\/span>:<\/b><\/span><\/span>\u00a0<\/span>\u03c0\u03bf\u03bb\u03bb\u03ad\u03c2 \u03c6\u03bf\u03c1\u03ad\u03c2 \u201c\u03c4\u03c1\u03ce\u03bd\u03b5\u201d \u03c4\u03bf <\/span><\/span>GOP<\/span> \u03c7\u03c9\u03c1\u03af\u03c2 \u03bd\u03b1 \u03c4\u03bf \u03b1\u03bd\u03c4\u03b9\u03bb\u03b1\u03bc\u03b2\u03ac\u03bd\u03b5\u03c3\u03b1\u03b9.
      \n4<\/span><\/span>\ufe0f<\/span>\u20e3<\/span><\/span><\/span>\u00a0<\/span>\u0391\u03cd\u03be\u03b7\u03c3\u03b5 \u03c4\u03bf <\/b><\/span><\/span>ADR<\/b><\/span> \u03c3\u03c4\u03bf\u03c7\u03b5\u03c5\u03bc\u03ad\u03bd\u03b1:<\/b><\/span><\/span>\u00a0<\/span>\u03c7\u03c9\u03c1\u03af\u03c2 \u03bc\u03b1\u03b6\u03b9\u03ba\u03ad\u03c2 \u03b5\u03ba\u03c0\u03c4\u03ce\u03c3\u03b5\u03b9\u03c2, \u03b1\u03bb\u03bb\u03ac \u03bc\u03b5 \u03b4\u03b9\u03b1\u03c6\u03bf\u03c1\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b7 \u03b1\u03be\u03af\u03b1\u03c2.<\/span><\/span><\/p>\n

      \u00a0<\/p>\n

      \ud83e\udde0<\/span> 5. \u0393\u03b9\u03b1\u03c4\u03af \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03c4\u03bf \u03c0\u03b1\u03c1\u03b1\u03ba\u03bf\u03bb\u03bf\u03c5\u03b8\u03b5\u03af\u03c2 \u03c3\u03c5\u03c3\u03c4\u03b7\u03bc\u03b1\u03c4\u03b9\u03ba\u03ac<\/b><\/span><\/span><\/h3>\n

      The <\/span><\/span>GOPPAR<\/span> \u03b4\u03b5\u03af\u03c7\u03bd\u03b5\u03b9<\/span><\/span>\u00a0<\/span>\u03c4\u03b7\u03bd \u03b1\u03bd\u03c4\u03bf\u03c7\u03ae \u03c4\u03bf\u03c5 \u03be\u03b5\u03bd\u03bf\u03b4\u03bf\u03c7\u03b5\u03af\u03bf\u03c5 \u03c3\u03bf\u03c5<\/b><\/span><\/span>.
      \n\u0391\u03bd \u03bc\u03b5\u03b9\u03c9\u03b8\u03b5\u03af, \u03c3\u03b7\u03bc\u03b1\u03af\u03bd\u03b5\u03b9 \u03cc\u03c4\u03b9 \u03b7 \u03ba\u03b5\u03c1\u03b4\u03bf\u03c6\u03bf\u03c1\u03af\u03b1 \u03c3\u03bf\u03c5 \u03c0\u03b9\u03ad\u03b6\u03b5\u03c4\u03b1\u03b9 \u2014 \u03b5\u03af\u03c4\u03b5 \u03b1\u03c0\u03cc \u03b1\u03c5\u03be\u03b7\u03bc\u03ad\u03bd\u03b1 \u03ba\u03cc\u03c3\u03c4\u03b7, \u03b5\u03af\u03c4\u03b5 \u03b1\u03c0\u03cc \u03c7\u03b1\u03bc\u03b7\u03bb\u03ae \u03c4\u03b9\u03bc\u03bf\u03bb\u03cc\u03b3\u03b7\u03c3\u03b7.
      \n\u0395\u03af\u03bd\u03b1\u03b9 \u03bf \u03b4\u03b5\u03af\u03ba\u03c4\u03b7\u03c2 \u03c0\u03bf\u03c5 \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03c0\u03b1\u03c1\u03b1\u03ba\u03bf\u03bb\u03bf\u03c5\u03b8\u03b5\u03af\u03c2<\/span><\/span>\u00a0<\/span>\u03b4\u03af\u03c0\u03bb\u03b1 \u03c3\u03c4\u03bf <\/b><\/span><\/span>RevPAR<\/b><\/span> \u03ba\u03b1\u03b9 \u03c3\u03c4\u03bf <\/b><\/span><\/span>CPAR<\/b><\/span>, \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03b2\u03bb\u03ad\u03c0\u03b5\u03b9\u03c2 \u03c4\u03b7\u03bd \u03c0\u03bb\u03ae\u03c1\u03b7 \u03b5\u03b9\u03ba\u03cc\u03bd\u03b1:<\/span><\/span><\/p>\n

        \n
      • RevPAR<\/b><\/span>\u00a0= \u03c4\u03b9 \u03c0\u03bf\u03c5\u03bb\u03ac\u03c2<\/span><\/li>\n
      • CPAR<\/b><\/span>\u00a0= \u03c4\u03b9 \u03ba\u03bf\u03c3\u03c4\u03af\u03b6\u03b5\u03b9<\/span><\/li>\n
      • GOPPAR<\/b><\/span>\u00a0= \u03c4\u03b9 \u03bc\u03ad\u03bd\u03b5\u03b9<\/span><\/span><\/li>\n<\/ul>\n

        \u00a0<\/p>\n

        \ud83d\udcac<\/span> Conclusion<\/b><\/span><\/span><\/h3>\n

        The <\/span><\/span>GOPPAR<\/span> \u03b5\u03af\u03bd\u03b1\u03b9<\/span><\/span>\u00a0<\/span>\u03bf \u03b4\u03b5\u03af\u03ba\u03c4\u03b7\u03c2 \u03c4\u03b7\u03c2 \u03b1\u03bb\u03ae\u03b8\u03b5\u03b9\u03b1\u03c2<\/b><\/span><\/span>.
        \n\u0394\u03b5\u03bd \u03b4\u03b5\u03af\u03c7\u03bd\u03b5\u03b9 \u03c0\u03cc\u03c3\u03bf \u201c\u03b3\u03b5\u03bc\u03ac\u03c4\u03bf\u201d \u03b5\u03af\u03bd\u03b1\u03b9 \u03c4\u03bf \u03be\u03b5\u03bd\u03bf\u03b4\u03bf\u03c7\u03b5\u03af\u03bf, \u03b1\u03bb\u03bb\u03ac<\/span><\/span>\u00a0<\/span>\u03c0\u03cc\u03c3\u03bf \u03c5\u03b3\u03b9\u03ad\u03c2 \u03b5\u03af\u03bd\u03b1\u03b9 \u03bf\u03b9\u03ba\u03bf\u03bd\u03bf\u03bc\u03b9\u03ba\u03ac<\/b><\/span><\/span>.
        \n\u0397 \u03c3\u03c5\u03c3\u03c4\u03b7\u03bc\u03b1\u03c4\u03b9\u03ba\u03ae \u03c4\u03bf\u03c5 \u03c0\u03b1\u03c1\u03b1\u03ba\u03bf\u03bb\u03bf\u03cd\u03b8\u03b7\u03c3\u03b7 \u03b2\u03bf\u03b7\u03b8\u03ac \u03bd\u03b1 \u03bc\u03b5\u03c4\u03b1\u03c4\u03c1\u03ad\u03c0\u03b5\u03b9\u03c2 \u03c4\u03b1 \u03bd\u03bf\u03cd\u03bc\u03b5\u03c1\u03b1 \u03c3\u03b5 \u03c3\u03c4\u03c1\u03b1\u03c4\u03b7\u03b3\u03b9\u03ba\u03ae:
        \n\u03bd\u03b1 \u03b3\u03bd\u03c9\u03c1\u03af\u03b6\u03b5\u03b9\u03c2 \u03c0\u03cc\u03c4\u03b5 \u03bd\u03b1 \u03b1\u03c5\u03be\u03ae\u03c3\u03b5\u03b9\u03c2 \u03c4\u03b9\u03bc\u03ad\u03c2, \u03c0\u03bf\u03cd \u03bd\u03b1 \u03bc\u03b5\u03b9\u03ce\u03c3\u03b5\u03b9\u03c2 \u03ba\u03cc\u03c3\u03c4\u03bf\u03c2 \u03ba\u03b1\u03b9 \u03c0\u03ce\u03c2 \u03bd\u03b1 \u03b5\u03c0\u03b5\u03bd\u03b4\u03cd\u03c3\u03b5\u03b9\u03c2 \u03c3\u03c9\u03c3\u03c4\u03ac.<\/span><\/span><\/p>\n

        \ud83d\udcca<\/span>\u00a0<\/span>\u0397 \u03b5\u03c0\u03b9\u03c4\u03c5\u03c7\u03af\u03b1 \u03b4\u03b5\u03bd \u03b5\u03af\u03bd\u03b1\u03b9 \u03bd\u03b1 \u03ad\u03c7\u03b5\u03b9\u03c2 \u03c5\u03c8\u03b7\u03bb\u03cc <\/b><\/span><\/span>RevPAR<\/b><\/span> \u2014 \u03b5\u03af\u03bd\u03b1\u03b9 \u03bd\u03b1 \u03ad\u03c7\u03b5\u03b9\u03c2 \u03c5\u03c8\u03b7\u03bb\u03cc <\/b><\/span><\/span>GOPPAR<\/b><\/span>.<\/b><\/span><\/span><\/p>","protected":false},"excerpt":{"rendered":"

        GOPPAR: \u039f \u03b4\u03b5\u03af\u03ba\u03c4\u03b7\u03c2 \u03c0\u03bf\u03c5 \u03b1\u03c0\u03bf\u03ba\u03b1\u03bb\u03cd\u03c0\u03c4\u03b5\u03b9 \u03c4\u03b7\u03bd \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03ae \u03ba\u03b5\u03c1\u03b4\u03bf\u03c6\u03bf\u03c1\u03af\u03b1 \u03a3\u03c4\u03bf\u03bd \u03ba\u03cc\u03c3\u03bc\u03bf \u03c4\u03b7\u03c2 \u03c6\u03b9\u03bb\u03bf\u03be\u03b5\u03bd\u03af\u03b1\u03c2, \u03bf\u03b9 \u03b4\u03b5\u03af\u03ba\u03c4\u03b5\u03c2 \u03cc\u03c0\u03c9\u03c2 \u03c4\u03bf\u00a0RevPAR\u00a0\u03ba\u03b1\u03b9 \u03c4\u03bf\u00a0ADR\u00a0\u03ad\u03c7\u03bf\u03c5\u03bd \u03ba\u03c5\u03c1\u03b9\u03b1\u03c1\u03c7\u03ae\u03c3\u03b5\u03b9. \u0394\u03b5\u03af\u03c7\u03bd\u03bf\u03c5\u03bd \u03c0\u03ce\u03c2 \u03b1\u03c0\u03bf\u03b4\u03af\u03b4\u03bf\u03c5\u03bd \u03bf\u03b9 \u03c0\u03c9\u03bb\u03ae\u03c3\u03b5\u03b9\u03c2, \u03b1\u03bb\u03bb\u03ac \u03cc\u03c7\u03b9\u00a0\u03b1\u03bd \u03c4\u03bf \u03be\u03b5\u03bd\u03bf\u03b4\u03bf\u03c7\u03b5\u03af\u03bf \u03ba\u03b5\u03c1\u03b4\u03af\u03b6\u03b5\u03b9 \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03ac. \u0391\u03c5\u03c4\u03cc\u03bd \u03c4\u03bf\u03bd \u03c1\u03cc\u03bb\u03bf \u03c4\u03bf\u03bd \u03ad\u03c7\u03b5\u03b9 \u03c4\u03bf\u00a0GOPPAR (Gross Operating Profit per Available Room)\u00a0\u2014 \u03bf \u03b4\u03b5\u03af\u03ba\u03c4\u03b7\u03c2 \u03c0\u03bf\u03c5 \u03b1\u03c0\u03bf\u03ba\u03b1\u03bb\u03cd\u03c0\u03c4\u03b5\u03b9\u00a0\u03c4\u03b7\u03bd \u03ba\u03b1\u03b8\u03b1\u03c1\u03ae \u03bb\u03b5\u03b9\u03c4\u03bf\u03c5\u03c1\u03b3\u03b9\u03ba\u03ae \u03ba\u03b5\u03c1\u03b4\u03bf\u03c6\u03bf\u03c1\u03af\u03b1\u00a0\u03ba\u03ac\u03b8\u03b5 \u03b4\u03b9\u03b1\u03b8\u03ad\u03c3\u03b9\u03bc\u03bf\u03c5 \u03b4\u03c9\u03bc\u03b1\u03c4\u03af\u03bf\u03c5. \u00a0 \ud83d\udca1 1. \u03a4\u03b9 \u03b5\u03af\u03bd\u03b1\u03b9 […]<\/p>\n","protected":false},"author":1,"featured_media":7491,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[29],"tags":[78],"class_list":["post-7489","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-diaheirisi-ksenodoxeion","tag-goppar-hotelmanagement-profitability-revpar-costcontrol-revenue-hospitalityfinance-hoteltips"],"acf":[],"_links":{"self":[{"href":"https:\/\/hotelia360.gr\/en\/wp-json\/wp\/v2\/posts\/7489","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hotelia360.gr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hotelia360.gr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hotelia360.gr\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/hotelia360.gr\/en\/wp-json\/wp\/v2\/comments?post=7489"}],"version-history":[{"count":4,"href":"https:\/\/hotelia360.gr\/en\/wp-json\/wp\/v2\/posts\/7489\/revisions"}],"predecessor-version":[{"id":7495,"href":"https:\/\/hotelia360.gr\/en\/wp-json\/wp\/v2\/posts\/7489\/revisions\/7495"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/hotelia360.gr\/en\/wp-json\/wp\/v2\/media\/7491"}],"wp:attachment":[{"href":"https:\/\/hotelia360.gr\/en\/wp-json\/wp\/v2\/media?parent=7489"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hotelia360.gr\/en\/wp-json\/wp\/v2\/categories?post=7489"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hotelia360.gr\/en\/wp-json\/wp\/v2\/tags?post=7489"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}